Social Media Summit

Brand identity for the 2023 Social Media Summit hosted by Northeastern University, a conference attended by Boston-area media companies and universities.

client
Northeastern University

challenge
Create a cohesive brand for the inaugural Social Media Summit that utilizes elements from Northeastern’s established brand.

Utilizing typography and colors from the core Northeastern brand in new ways gives this conference a sleek and current look that works well in print and digital formats. I designed all collateral from Instagram stories and Eventbrite banners to merchandise, programs, and signage. The event was attended by corporations like iHeart Radio and Wayfair, as well as universities like Harvard and Boston University.

Read Press Release Here

collateral produced:
step-and-repeat backdrop; social media posts (LinkedIn, Instagram, EventBrite); signage; PowerPoint template for speakers; merchandise; brochure